Perhaps you have seen the commercial for Applebee's Bar & Grill that has the familiar tag line: "Your Neighborhood Restaraunt"
I just don't get this commercial. I have never seen one in an actual neighborhood (unless you count those jive-plastic condo developments they build off the highway interchanges these days). One of the Applebee's in our town was actually built in a cornfield - now all sprawl - about four years ago. There are no neighborhoods nearby. None at all. All that there is surrounding this establishment are post-1995 gas stations, motels, fast food fry pits, and other forms of creeping crud.
Worse yet, you cannot walk to this Applebee's, at least without taking your life in your hands trying to cross a six lane highway dodging cell-phone yapping yuppies in SUVs on their way to Outback Steakhouse. No you have to drive there. You have to go in cars. Now wouldn't "neighborhood restaurant" signify a place that you can walk to? I guess not.
How can this restaurant claim to be "your neighborhood restaurant" when there is no neighborhood? I just don't get it. It would be more appropriate to say "Your strip shopping center restaurant" or "your collector road restaurant"
I refuse to patronise this restaurant on this misleading commercial alone. Also, I cannot, in good conscience, pay to eat at an establishment that contributes to traffic congestion, contributes to drainage problems by having an oversized parking lot, steals business from older, local establishments, or funnels money down to some corporate fatcats in Atlanta or wherever their bloated headquarters are.
Oh, and their food is overpriced too.