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Amazon’s Jungle Logic
Amazon was encouraging customers to go into brick-and-mortar bookstores on Saturday, and use its price-check app (which allows shoppers in physical stores to see, by scanning a bar code, if they can get a better price online) to earn a 5 percent credit on Amazon purchaseshttp://bits.blogs.nytimes.com/2011/1...t/?ref=opinionAmazon is the latest of many online retailers, including Gilt and HSN, that are using mobile apps to poach shoppers from physical stores



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