Heroic Signage?

[DCBuff]

I was in a meeting the other day and someone kept talking about "hero or heroic signage", but when I googled that term and I didn't find a definition or examples. Based on the the meeting it sound like grand or over the top signage.

The term was used in a meeting about creating a plan for a blighted industrial area with a major surface street running through the middle of it. The planning director kept saying,"I think it would be great if the corridor and the industrial area had really heroic signage."

Any help with defining the term or examples would be great.

[Maister]

Heroic? I confess it's the first time I've heard that word used in connection with signage.


I've heard of heroic landscapes.... those deal with subject matter that's full of grandeur and/or large sweeping vistas.

Maybe that enormous "Hollywood" sign that's become a cultural icon might qualify....



or Times Square signs



or that big ol' googie-inspired 'Welcome to Fabulous Las Vegas" sign



or that three story tall Uniroyal tire near Detroit

[Brocktoon]

How about inspirational art from our Dear Leader and the wonderful people of North Korea: