As I've mentioned before, Philadelphia, PA is beginning a new marketing program to try to get residents to stay in the city or move back to it.
Some of the new "experimental" advertising has come out. Unfortunatley, the .jpeg are not on the website along with the story becuase I think most here would appreciate them.
Ad #1 is the picture of a standard subdivision (aerial view) with the text: Cookie cutters, they're for the kitchen not the house.
Ad #2 is the picture along a commercial highway cluttered with gas stations signs, fast food signs, starbucks, etc. with the text: Get a real skyline.
All ads have at the bottom:
Live Life in Philadelphia
The MOVE is done up like the "LOVE" from love park in Philly if you know what that looks like.
I'm gonna send the Philly Daily News an e-mail to see if I can get a .jpeg of the ad.